from drawing board to destination
Destination Marketing

Community Tourism Initiatives

Increasing numbers of people are choosing to  explore hidden parts of Britain, to explore the countryside as it is - unspoiled, humble and quintessentially local.

Often the most rewarding projects are those that involve working with communities and parish groups, delivering their ideas and raising public awareness of their little corner of the world. The people involved are full of passion, enthusiasm and pride in their place, always keen to share their knowledge and stories, making the journey as interesting as the destination itself. Walking Distance can successfully turn this commitment and energy into a tangible reality, ensuring that the end product or service is sustainable and reflective of the community's needs, while meeting their aspirations and fulfilling their vision.

We begin with identifying local distinctiveness. What makes a town special? Why do people come here? Can you identify who your visitors already are and who you would like to engage with?

We involve the local community and key stakeholders in developing a identity and branding, from which a range of marketing communications can be developed. These include visitor leaflets, visitor interpretation boards, websites and mapping.

We believe in providing sustainable creative solutions, which engage, provide clarity and support the local economy. At whatever stage in your journey we can advise and help turn aspirations into successful rewarding projects.

Find out how Walking Distance put the Hampshire village of Botley on the map here

Find out how we can help your market town by downloading our information pack.